Coors Light Canada’s celebration of backyard, amateur sports continues this year with the launch of the second annual Coors Light Games in Canada. This year’s competition is expected to be bigger and better than before, launching with a series of seven Coors Light Games Variable Print cans from CROWN Beverage Packaging North America, each of which represents a different backyard sport featured at the 2016 national event.

CROWN Bevcan Europe & Middle East announces a partnership agreement with the England Amputee Football Association’s (EAFA) Junior Teams. The Company supported the EAFA’s Junior Great Britain team in the sport’s first ever European Junior Training Camp, which took place in March 2016.

The third installment of our series looks at further ways the next generation of packaging experts are creating new ideas and searching for different ways to engage consumers.

Crown announced that Robert H. Bourque, Jr., has been appointed to President of CROWN Asia Pacific effective from May 1, 2016.

Metal has long been viewed as a packaging format with exceptional sustainability credentials and its recycling is unique because it entails a true material-to-material loop.

A new innovation designed to connect brands with end-users, called CrownSmart™ , is set to transform the beverage packaging industry.

Brands are continually seeking new ideas and different means by which to engage consumers and they look to their packaging partners for new inspiration and concepts.

Crown Holdings, Inc. (NYSE: CCK) (Crown) (www.crowncork.com), a leading supplier of metal packaging products worldwide, has announced the appointment of Dr. William Harrison to the College of Engineering at Swansea University (UK).

Crown will be presented with the Minnesota Governor’s Safety Award for its Faribault, MN aerosol plant on May 5th at the Minnesota Safety & Health Conference.

Brands are continually seeking new ideas and different means by which to engage consumers and they look to their packaging partners for new inspiration and concepts.

Established in 1970, Earth Day (April 22nd) is a well-known global event that honors the environment and increases the public’s awareness of major ecological and conservational issues that affect Mother Earth.

Crown and Nestlé Professional have come together to create a new packing format for the NESCAFÉ ® range of coffee brands in the UK professional market.

Crown Aerosol Packaging North America announced earlier this year that all US aerosol plants have been certified to Safe Quality Food (SQF) Level 2 code. Doug McFadden, Director Aerosol Quality at Crown Aerosol Packaging North America explains how – and why – Crown was able to achieve SQF certification.

Packaging can make or break the success of a product by resonating with a consumer’s past or present experience, thus helping to differentiate a brand and expand the brand experience. A host of memories and emotions can define that brand experience and evoke feelings of refreshment, excitement, fun and even nostalgia.

Consumers today are more educated about the food they’re providing their families and requiring more information about food quality. Customers expect more from their retailers and food service providers, who in turn expect more from their suppliers.

This is the last post in our series about different approaches brands can take to personalize their metal packaging.

This is the third post in our series discussing different approaches brands can take to personalize their metal packaging and make a greater impact on the customer.

In this second post in our series, we continue our discussion on unique approaches brands can take to personalize metal packaging.